COPYWRITING AND CREATIVE STRATEGY
Copywriter at GrowME. Specializes in website copy, brand messaging, compliance copy, and content strategy. Writes for healthcare, fintech, e-commerce, and local service businesses.
8+ yrs
Hands-on experience in copywriting and communications strategy
70+
Client brands, from local trades to healthcare and fintech
15+
Industries written for, from home services to healthcare
5
Types of copy: website, brand, ad, SEO, and compliance
Maria Belen shapes brand messaging, website copy, and conversion-driven campaign strategy at GrowME Marketing.
Her portfolio spans 70+ brands in highly regulated sectors such as healthcare, fintech, legal and high-growth verticals like home services and tech. Navigating strict advertising laws taught her a core lesson; that compliance shouldn’t compromise clarity or impact.
Her strategy cuts through noise by tackling the customer’s core pain point immediately. For a B2B SaaS client, that meant reframing complex product specs into the real-world cost of spreadsheet errors. For a medical aesthetics brand, it meant tapping directly into client intent before introducing the treatment.
Every project couples audience psychology with structured search performance (using SurferSEO and brand identity models). Previously, as Strategic Communications Lead at GrowSari (2019-2022), she directed multi-channel messaging and audited campaign ROI monthly. With account leadership experience at Seven A.D. and a Business Administration background from NAIT, she translates complex business goals into high-converting messaging across web, email, and performance channels.
Our GrowME Guarantee ensures that our SEO services yields a positive return on investment within 12 months or our services are free until it does. A guarantee not offered by any other marketing agency in the city!
