Digital Marketing Blog

digital marketing Calgary

What is Whitespace and How Does It Affect Your Web Design?

Whitespace is the part of a web page that contains no text or graphics. When it comes to website design it the space that surrounds the text and graphical sections. It has shown to be beneficial in web design because it allows the content to be reader-friendly without being overwhelming. Although it is called whitespace, this does not mean the empty space must be white. It can be any color as long as it does not contain any content or graphics.

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digital marketing Calgary

How Your Digital Marketing Website Contributes to Your Brand

Creating a website for your business is the first thing you should to do in order to establish your online identity. In this technology age, this is may be the first element of your brand and business that your potential customers encounter. When an online user visits your website, they spend only a few minutes before moving on. In this short window of time, your aim is to communicate the benefits of your product and service to your visitor.

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Marketing Calgary Website Design

Importance of Having a Mobile Friendly Designed Website

There has been a lot of movement in web marketing world after the introduction of the smart device. Although many web marketers have a well-designed and professional looking website, the layout may not be compatible with a mobile device. After the changes implemented by major search engines in 2015, the concept of mobile-friendliness has become more important. Plus, search engines now give priority to this feature as a ranking factor too.

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digital marketing Calgary

What is Whitespace and How Does It Affect Your Web Design?

Whitespace is the part of a web page that contains no text or graphics. When it comes to website design it the space that surrounds the text and graphical sections. It has shown to be beneficial in web design because it allows the content to be reader-friendly without being overwhelming. Although it is called whitespace, this does not mean the empty space must be white. It can be any color as long as it does not contain any content or graphics.

CONTINUE READING
digital marketing Calgary

How Your Digital Marketing Website Contributes to Your Brand

Creating a website for your business is the first thing you should to do in order to establish your online identity. In this technology age, this is may be the first element of your brand and business that your potential customers encounter. When an online user visits your website, they spend only a few minutes before moving on. In this short window of time, your aim is to communicate the benefits of your product and service to your visitor.

CONTINUE READING
Marketing Calgary Website Design

Importance of Having a Mobile Friendly Designed Website

There has been a lot of movement in web marketing world after the introduction of the smart device. Although many web marketers have a well-designed and professional looking website, the layout may not be compatible with a mobile device. After the changes implemented by major search engines in 2015, the concept of mobile-friendliness has become more important. Plus, search engines now give priority to this feature as a ranking factor too.

CONTINUE READING